Paul Holmbeck from EcoConsult: "New consumer surveys in the Netherlands, Germany, France and Portugal show that consumers who choose plant-based foods have a strong preference for organic quality and are willing to pay more for it."
Consumers looking for plant-based alternatives based on health, environmental and animal welfare concerns also prefer organic food. It matters how the plants in 'plantbased' products are grown and processed. Plant protection products, GMOs and long lists of food additives do not rhyme with healthy people or a healthy planet." (source Biojournaal)